What is Cool Popup?
Cool Popup is a social proof and engagement platform that helps you boost conversions with real-time popups, notifications, and lead capture widgets on your website.
Overview
Cool Popup lets you display social proof notifications, collect leads, gather feedback, and engage visitors — all without writing code. You create campaigns tied to your website domains, add notifications of various types (conversion alerts, review popups, email collectors, and more), and Cool Popup handles the rest by injecting a lightweight pixel script on your pages.

Quickstart
Go from zero to a live popup on your site in under five minutes.
Campaigns
Organize your popups by domain and manage them from one place.
Integrations
Connect Cool Popup to Shopify, or use the REST API for custom integrations.
How it works
Create a campaign
A campaign groups notifications under a single website domain. You specify the domain where popups will appear.
Add notifications
Choose from a library of notification types — informational banners, conversion alerts, email collectors, feedback widgets, cookie consent bars, live visitor counters, and more. Customize colors, position, timing, and targeting rules.
Install the pixel
Copy a single <script> tag into your website's HTML, or use the Shopify app to install it automatically. The pixel loads asynchronously and won't slow down your pages.
Go live
Enable the campaign and your notifications start appearing to visitors immediately. Track impressions, clicks, and conversions from the dashboard.
Key features
- Social proof popups — Show real-time purchase alerts, signup notifications, and review highlights to build trust with visitors.
- Lead capture — Collect emails and form submissions directly from popup widgets, with data forwarded to your notification handlers.
- Visitor feedback — Gather emoji reactions and score-based feedback without leaving your page.
- Targeting rules — Control which visitors see each notification based on device, location, language, browser, page URL, and schedule.
- Custom domains — Serve the pixel from your own domain for full branding control.
- Team collaboration — Invite team members with granular permissions and delegate access to specific campaigns, domains, and handlers.
- Shopify integration — Install directly from the Shopify App Store with automatic pixel injection and Shopify-managed billing.
- REST API — Programmatically manage campaigns, notifications, domains, and teams.
- White label — Remove Cool Popup branding and use your own logo, colors, and SMTP settings.
Next steps
Last updated 2 weeks ago
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